A while ago I wrote an ineloquent rant about a British article that portrayed Sri Lankan cuisine and its people as curious objects of the tropics, the latter of which didn’t understand what a national treasure our hoppers/aappa/appam were and needed a white woman to ‘discover’ it for international/British consumption. A few weeks ago, while eating said aappa at home watching television I came across this advertisement by Munchee for the release of their new (and admittedly delicious) cracker, the Sun Cracker. It shows a white woman tourist who blogs and internally discusses what makes Sri Lankans such curious people, referring to an interminable number of stereotypes about ‘island people’ such as how they’re ‘easy-going’, ‘agree to anything’, and ‘the best part is, they let things go’. She posits that, oh, it must be because of *drumroll* the Sun (cue images of Sun cracker hidden in people’s hands/pockets). I swallowed my aappa in quiet anger, infuriated at this same caricaturing of Sri Lankans as harmless, happy-go-lucky, sun-dazed simpletons who don’t know what they’re worth and need a benevolent foreigner to point it out. Of course, I was even more so outraged that this advertisement came from a group of Sri Lankans them/ourselves. Since when did we start defining our own self-worth by how foreigners see us? OK, I hear you, since forever. But to the point that we are reproducing this Orientalized image of ourselves to market products to ourselves. My disbelief warrants the double bold-italic emphasis. Continue reading
I don’t call myself a feminist. Since I was a teen, it has been plaguing me as to why everyone chooses to call me that instead of say, a postcolonial critic, a mathematician, a writer, a goof, or any of the things that I do actually identify myself as.
Once, a friend joked that if we were playing Taboo and they said ‘Annie’ as a clue everyone would immediately guess feminism.
How did I become synonymous with that?